We provide three main types of products in Asian, European and South African markets:

Channel Headcount Trackers
Channel Key Measures Monitors
Channel Detailed Monitors

See the following table for a summary comparison of the three different products.

OUR PRODUCTS
Channel Headcount Tracker Channel Key Measures Monitor Channel Detailed Monitor
SCOPE OF PRODUCT
Publication Frequency Quarterly
Industries covered Life + Non-Life Insurance
Trend analysis history 2yr+
Universe of Companies ALL insurance companies in market
Intermediary types included Tied agency (multi & exclusive), bancassurance
Output format/delivery PDF/Excel report by email
Geographical National National+state/prov.
ANALYTICAL MEASURES INCLUDED
Agent Headcount/ Growth Yes Yes Yes
Agent Retention Yes Yes
Agent Retention by tenure Yes [subset only] Yes
Agent Experience levels Yes [subset only] Yes
Agent Poaching In/Out Yes Yes + To/From poaching
Agent New recruitment Yes Yes

Our market intelligence is used by subscribers for the following purposes:

  • By insurance company multinational head offices to track distribution channel operational performance of their regional and national entities.
  • By fund managers and equity analysts to monitor the revenue footprints and distribution channel operational performance of listed companies such as Generali, AXA, Allianz, Mapfre.
  • By CEOs and Chief Distribution/Agency Officers to provide benchmarks of other companies in their market in respect of recruitment, poaching, retention
  • By investment banks to assist with insurance company distribution channel due diligence.



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